Valentine’s Do’s and Don'ts

Valentine’s Do’s and Don'ts

A Jewelry Shopping Guide
A Jewelry Shopping Guide

If you think love can do no wrong, don’t ask Frank Everett to agree with you. Our jewelry expert extraordinaire knows what is best when it comes to shopping for a Valentine's gift.

For the first Valentine

"For your first Valentine’s Day, keep it fashion-forward and fun. A girl can never have too many earrings, and bracelets are nice because she can look at them all day and think of you. DO NOT give a ring of any kind when a relationship is new, it might send the wrong message."

Sidney Garber Pair of Plume Earrings, Pomellato Diamond Tango Bangle Bracelet, Van Cleef & Arpels Diamond Pendant Lotus Necklace

"Do not give a ring of any kind when a relationship is new, it might send the wrong message."
Frank Everett

For the one who is all in

If you are totally committed and the relationship is there, Frank suggests to go ahead and let it be known.

Lola Fenhirst Smoky Quartz and Diamond Rivière Necklace, Maggi Simpkins Peacock Ring, Sotheby's Diamonds Pair of Diamond and Spinel Principessa Pendant Earrings

"Want to make a statement? Declare your love with a 10.12 carat emerald-cut diamond, set in Maggi Simpkins' showstopping 'Peacock' ring. Divine. Another option are these fabulous ear pendants featuring a pair of perfect round brilliant diamonds, surrounded by the color palette of the holiday: pinkand red spinels in rose gold. Flawless stones, for your flawless Valentine. And Lola Fenhirst’s stunning 'Riviere' necklace, a contemporary jewel with a romantic nod to the past. The smoky quartz gives it an antique feel, while the woven gold ‘Sybil’ element updates the design."

For the big proposal

"This very traditional proposal date doesn’t mean the ring can’t be a little out-of-the-box. How about sapphire accents on the mounting? Maybe consider an unexpected oval instead of the classic round stone? Or perhaps the lovely blush color of Sheryl Jones’ pear-shaped pink diamond ring? Each of these timeless rings offers a twist that makes it unique and special. But please, DON’T drop it into a glass of champagne…"

Sheryl Jones Jewels Pink Diamond Amulet Ring, Sam Saidian Diamond and Sapphire Ring, Diamond Ring

For the life partner

For couples whose relationship have has stood the test of time, a gift full of symbolism is needed. "Nothing symbolizes romantic love like the fiery passion of rubies, or show your eternal love set in an unbroken band of Asscher cut diamonds that seems to vanish into infinity. And ultimately, you can buy her some flowers that will last forever"

Oscar Heyman & Brothers , Ruby and Diamond Necklace. Diamond Eternity Band . Van Cleef & Arpels , Ruby and Diamond Flower Brooch.

For the minimalist

Clean lines and simple without simplicity. Here are Frank's suggestions for a minimal affair: "Perfect alone or layered, this mid-century beauty is so understated, yet so special, or a yellow diamond set in the sculptural and deceptively simple ‘Wishbone” setting — there’s nothing sweet about this heart, or this elegant, sophisticated and thoroughly modern version of a classic diamond drop earring."

Sapphire Bracelet . Sotheby's Diamonds Heart-Shaped Yellow Diamond Wishbone Ring. Angie Marei, Marei New York , Pair of Lilith Diamond Earrings

Buy Now Jewelry

Shop Gifts

Stay informed with Sotheby’s top stories, videos, events & news.

Receive the best from Sotheby’s delivered to your inbox.

By subscribing you are agreeing to Sotheby’s Privacy Policy. You can unsubscribe from Sotheby’s emails at any time by clicking the “Manage your Subscriptions” link in any of your emails.

More from Sotheby’s

arrow Created with Sketch. Back To Top