For many enthusiasts and collectors, the iconic Rolex Daytona is generally associated with its instantly recognizable black or white dials ("Panda"), often paired with a metal bracelet or leather strap. However, over the decades, Rolex has ventured into bolder and brighter territory, experimenting with striking dial and strap colors that challenge traditional expectations. This guide highlights five Rolex Daytona timepieces from the Sotheby’s archive that have captured the attention of collectors seeking a more vibrant and playful interpretation of this legendary luxury sports watch.
Key Takeaways: The Rolex Daytona – Colourful Chronographs from the Sotheby’s Archive
| Model | Notable Features | Price (USD) |
| Rolex Daytona Beach Ref. 116519 | Turquoise dial with white gold case and matching lizard strap; accompanied by full set. | $84,000 USD |
| Rolex Daytona Ref. 16519 | Pink mother-of-pearl dial in white gold; Zenith-based Caliber 4030 movement. | $27,940 USD |
| Rolex Daytona Beach Ref. 116519 | Yellow mother-of-pearl dial with yellow lizard strap and white gold case; full set. | $49,000 USD |
| Rolex Daytona Beach Ref. 116519 | Green chalcedony stone dial in white gold; exceptionally rare variation. | $71,000 USD |
| Rolex Daytona Zenith Ref. 16519 | Pink MOP dial with diamond indexes, last of the Zenith Caliber 4030 series. | $53,000 USD |
Rolex Daytona Cosmograph Beach Reference 116519, Circa 2006, 660,000 HKD
This Rolex Cosmograph Daytona Beach Reference 116519 was sold in October 2024 for 660,000 HKD during the Important Watches I sale in Hong Kong.
Perhaps the most striking Rolex Daytona Beach model featured in this collection, this 2006 edition boasts a sky-blue turquoise dial encased in an 18k white gold case, complemented by a matching blue lizard strap. The Roman numeral hour markers, alongside black lacquer-filled rectangular quarterly hour markers, create a striking contrast against the bright turquoise, producing a bold yet harmonious design. Accompanied by its original Rolex Guarantee, blue leather holder, and blue presentation box, this watch had been preserved in excellent condition. The rare combination of a turquoise dial with a white gold case made this Daytona an eye-catching example that garnered significant collector interest.
Rolex Daytona Reference 16519, Circa 1997, 27,940 USD
This Rolex Daytona Reference 16519 was sold in September 2023 for 27,940 USD.
Originally produced in 1997, this Rolex Daytona demonstrates the brand’s ability to blend precious materials with bold strap colors to create striking designs. The 18k white gold case houses a delicate pink mother-of-pearl dial, imparting a unique softness to the watch’s aesthetic. Powered by the Caliber 4030 automatic movement—a testament to Rolex’s use of Zenith-based chronograph movements before transitioning to in-house calibers—this piece stands out for its craftsmanship and historical significance.
The combination of pink tones and white gold delivers a distinctive yet elegant look. Pink mother-of-pearl dials are particularly rare, further enhancing this watch’s desirability among Rolex Daytona collectors.
Rolex Daytona Cosmograph Beach Reference 116519, Circa 2000, 384,000 HKD
This Rolex Daytona Cosmograph Beach Reference 116519 was sold for 384,000 HKD in October 2024 as part of Sotheby’s Important Watches auction.
Featuring a yellow mother-of-pearl dial, this watch injects a burst of vibrant color into the traditionally monochromatic Rolex Daytona lineup. Encased in 18k white gold and paired with a yellow lizard strap, its aesthetics perfectly encapsulate the carefree spirit of the beach. The white gold Roman numeral hour markers offer a crisp contrast to the yellow dial, balancing playfulness with sophistication. Retaining its original presentation box and warranty, this watch remains a highly desirable piece for collectors.
Rolex Daytona Beach Reference 116519, Circa 2002, 63,500 CHF
This Rolex Daytona Beach Reference 116519 sold for 63,500 CHF in May 2023 as part of Sotheby’s 2022 Important Watches II auction in Geneva.
Another stunning example from the Rolex Daytona Beach series, this timepiece is distinguished by its exceptionally rare green chalcedony dial. Encased in 18k white gold, the dial’s smooth, translucent stone imparts an earthy yet luxurious quality to the watch’s overall design. The accompanying 40mm lizard strap enhances its unique character, making it a highly coveted collector’s piece from the colorful Rolex Daytona Beach lineup.
Rolex Daytona Zenith Reference 16519, Circa 2000, 48,260 CHF
This Rolex Daytona Zenith Reference 16519 was sold in Geneva for 48,260 CHF during the May 2024 Important Watches II sale.
A rare and refined example from the final production run of Rolex Daytona Zenith models, this 2000-era timepiece features a pink mother-of-pearl dial paired with diamond indexes. The delicate and complex process involved in crafting mother-of-pearl dials makes this watch particularly valuable, as Rolex reserves such intricate materials for its most exclusive designs.
The P-serial number indicates that this Rolex Daytona was among the last to feature the Zenith Caliber 4030, marking the end of an era before Rolex introduced its in-house movements. The 18k white gold case further enhances its exclusivity, cementing its status as a prized collector’s item.
While the Rolex Daytona was originally designed as a motorsport chronograph, it has evolved into a canvas for vibrant experimentation and artistic expression. Through bold strap selections, colorful dials, and the incorporation of precious metals, Rolex has demonstrated that even an iconic sports watch can embrace playful aesthetics without compromising its storied heritage. The five examples highlighted in this article illustrate how the Rolex Daytona can appeal to collectors who appreciate both technical excellence and daring design. Whether through striking gemstone dials, mother-of-pearl finishes, or vividly colored straps, these watches represent the adventurous side of Rolex while maintaining the Daytona’s status as a legendary timepiece.
Frequently Asked Questions About the Rolex Daytona Colour Variants
What is the Rolex Daytona “Beach” collection?
Introduced in the early 2000s, the Rolex Daytona Beach series featured pastel dials in turquoise, green, yellow, and pink mother-of-pearl, each paired with matching lizard straps. Produced in small numbers, these colorful models reimagined the classic Daytona as a statement of playful luxury.
Do colorful Rolex Daytonas perform well at auction?
Yes — Sotheby’s results show steady growth in demand for these pieces. Examples like the turquoise and green chalcedony Daytonas consistently achieve strong prices, reflecting collector enthusiasm for distinctive, low-production Rolex models.
Buy and Sell Rolex Watches with Sotheby’s
Whether you’re a seasoned collector or exploring your first luxury watch, Sotheby’s offers a trusted, seamless way to buy and sell Rolex timepieces on the secondary market.
Why Choose Sotheby’s?
- Expertly Vetted Selection
Explore rare and iconic Rolex watches, from Datejust models starting around $10,000 to highly sought-after professional and limited-edition pieces commanding significantly higher prices. - Exclusive Global Access
Shop Rolex watches through Sotheby’s auctions and Buy Now marketplace, backed by a worldwide network of collectors and consignors. - Flexible Ways to Buy
Purchase online or in person at our locations in New York, Paris, London, and Hong Kong—or work with a dedicated watch concierge to source specific Rolex models. - Exceptional Value
Every Rolex is authenticated and priced by Sotheby’s specialists to reflect true market value, whether it’s a vintage Submariner or a modern Daytona Rainbow. - Constantly Evolving Inventory
Discover vintage and modern Rolex watches across all price points, with new pieces added regularly to both auctions and Buy Now offerings.
Ready to Get Started?
- Browse Sotheby’s upcoming watch auctions in New York, London, Switzerland, Paris, and Hong Kong
- Shop Sotheby’s Buy Now Rolex watches for instant access to available inventory
- Speak with a Sotheby’s watch specialist to consign or request a valuation for a Rolex watch
Trust our worldwide network of leading watch specialists from a globally renowned auction house established in 1744.