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Jewellery

The New Tastemakers

Sotheby's brings together a circle of distinguished women who are redefining what it means to be a trailblazer in the 21st century.

Throughout the centuries women have been integral both to the making and championing of art as muses and sources of inspiration, as creators of new forms of artistic expression and as advocates, patrons, collectors, historians and critics.

Sotheby’s is continuing to celebrate that great collaboration and tradition with the launch of The White Baaz, a circle of distinguished women who are redefining what it means to be a tastemaker and trailblazer in the 21st century.

The White Baaz is inspired by Truman Capote’s ‘Swans’ – a group of sophisticates that graced the ‘Beau Monde’ of the 20th century, a source of inspiration and catalyst for creative innovation in the mid-20th century art world.

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THE FOUNDING MEMBERS OF THE WHITE BAAZ WITH SOTHEBY'S ANDRES WHITE CORREAL - (L-R) CYNTHIA “DAISY” PRINCE, PRINCESS ELISABETH VON THURN UND TAXIS, NOOR FARES, TATIANA CASIRAGHI, EUGENIE NIARCHOS, COUNTESS ISABELLA BORROMEO ARESE TAVERNA, COCO BRANDOLINI D'ADDA AND MARGHERITA MACCAPANI MISSONI AMOS. PHOTO: GORKA POSTIGO

The word Baaz is a Sanskrit term and refers to a rare and fêted white falcon – possessing strength, endurance and great beauty and representing courage, vision and victory.

Sotheby’s White Baaz brings together a circle of intelligent, successful and influential women of style and substance who represent a new generation of collectors of fine art and high jewellery.

The founding White Baaz include Countess Bianca Brandolini d’Adda, Countess Cornelia Brandolini d’Adda, Cynthia “Daisy” Prince, Princess Elisabeth von Thurn und Taxis, Eugenie Niarchos, Countess Isabella Borromeo-Arese-Taverna, Margherita Maccapani Missoni Amos, Noor Fares and Tatiana Casiraghi.

Over the next year, The White Baaz will be invited to curate collections from the Magnificent Jewels sales and will provide ongoing inspiration for the evolution of Sotheby’s Diamonds collections.

The White Baaz will be celebrated at a Sotheby’s Diamonds dinner, co-hosted by David Bennett, Worldwide Chairman of Sotheby’s International Jewellery Division and Andres White Correal, Senior Director of Sotheby’s International Jewellery Division, at The Penthouse of the Gritti Palace during this year’s Venice Biennale.

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