Sotheby’s, your most reliable resource for Breitling wristwatch auction appraisal and consignment, consistently commands top dollar at live and online auctions. In 2018, a Breitling limited-edition pink gold automatic wristwatch, estimated at 22,000 – 32,000 HKD, fetched 87,500 HKD at a Sotheby’s auction. Live auctions happen in London, New York, Geneva and Hong Kong, and online auctions and private sales also have broad appeal.
Since its founding in 1884, Breitling has excelled in utility-minded watches. In 1889, Léon Breitling received a patent for a groundbreaking new chronograph that was lauded for its superior legibility and ease of use. It was followed by numerous awards and innovations including an unprecedented eight-day power reserve, a pulsograph scale for doctors to measure patients’ pulses and a tachymeter to measure the speed of newly-invented automobiles.
When you are ready to sell your vintage or modern Breitling watch, let Sotheby’s help you realise the highest price. To receive a complimentary auction estimate, simply submit images of your luxury watch along with any additional information to Sotheby's through our easy-to-use online estimate form.
Find Out the Value of Your Watch
Submit photos and information about your Breitling watch and begin your complimentary estimate request.
Get an Estimate
Selling Your Breitling Watch with Sotheby's is Simple
Talk to a Watch Specialist
Talk to a Watch Specialist
GENEVA: +41 22 531 00 24
NEW YORK: +1 646 568 1233
LOS ANGELES: +1 310 274 0340
HONG KONG: +852 5808 2138
LONDON: +44 20 3868 8955
TOKYO: +81 3 6770 2873
Breitling Watches Consigned with Sotheby's
Frequently Asked Questions
- When is the best time to sell a Breitling watch?Sotheby's, the best place to sell your Breitling timepiece, hosts watch sales throughout the year that are held online and in multiple selling locations, including Hong Kong, London, Geneva and New York. In fact, in 2018, Sotheby’s New York sold $86.4 million worth of watches on behalf of our consignors, an increase of 32% in five years.
Sotheby's is also pleased to launch Watches Weekly , a new fast and dynamic online auction format to meet collectors’ needs and respond to the rapidly evolving market. This new weekly series offers a quicker turnaround between appraisal and sale and has already held new records for online watch auctions. Once you submit your Breitling watch details for an auction estimate appraisal, Sotheby's watch specialists will be able to provide their recommendations.
- Must I have the original documents or receipts that came with my Breitling watch?Our specialists will need clear photographs and as much information as you can provide in order to determine your watch's auction estimate. Although we can evaluate your Breitling wristwatch with photographs alone, it is helpful to have any original paperwork. Once you submit your information online, you will be able to track the estimate process, and one of our specialists will contact you directly if there are any questions about your timepiece.
- Is every Breitling watch marked with a signature?Generally speaking, each Breitling wristwatch bears a maker’s mark and serial number. Unfortunately, markings are sometimes forged, so our experts recommend that you submit images of your fine timepiece and trust a Sotheby’s specialist to interpret any maker’s marks. Simply send photographs to our experts, who will use their knowledge of Breitling workmanship to confirm the piece’s authenticity.
- Why are pre-owned and vintage Breitling watches so valuable?Vintage collecting, as a hobby and as an investment, has exploded over the last five years. In general, the Breitling watches that have best retained their value include the Bentley Flying B (J28362), Bentley Mulliner Tourbillon, Bentley Motors Complications Collection (L18841Ta-B788-761P), Bentley Collection (R4436563/A657), Mark VI Complications, Chronomat 41, Bentley GMT, Windrider Blackbird and Emergency II Titanium.
Sotheby’s is your best resource to buy and sell a Breitling watch such as the Navitimer 01, Montbrilliant, 24 hour Cosmonaute, Super Avenger II, Hurricane, Superocean Heritage, Civilian, Venus, Datora, Duograph, Avenger, Colt, Galactic, Bentley Flying B (J28362), Bentley Mulliner Tourbillon, Bentley Motors Complications Collection (L18841Ta-B788-761P), Bentley Collection (R4436563/A657), Mark VI Complications, Chronomat 41, Bentley GMT, Windrider Blackbird and Emergency II Titanium. Desirable features include chronograph styles with moon phases, triple calendar, day, date and month indication, perpetual calendar, 24-hour AOPA dial, and automatic center seconds.