Wong Kar Wai 王家衛 | "The Last Man Standing" - horizontal poster 《一橫一直》— 橫版海報

Collection of Jet Tone Archive

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澤東庫藏

Design by Ronald Zee

海報設計：徐梓竣

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The Last Man Standing

'The first official poster of THE GRANDMASTER was designed by Ronald Zee. His design was inspired by Ip Man’s line from the film: “Kungfu - two words. Horizontal. Vertical.”

THE GRANDMASTER was Ronald’s first feature experience. He was only 23 when he joined our production, yet his brightness and allround cinematic sensibilities were impossible to miss from day one. From the shoot all the way to visual design, he worked closely with me at every stage of production that brought the film to life. THE GRANDMASTER was also his debut in poster design. Over the years, he has designed many more posters and soundtrack covers for our films, maturing into an important creative force at Jet Tone Films. 

His original concept for the official poster was a twin-set - horizontal and vertical. At that time, he showed us two combinations, a total of four posters, to choose from. Because of time constraints, we only printed one design, which became the premiere poster in Hong Kong. The other three designs have never been displayed in public. On the 30th anniversary of Jet Tone Films, we have decided to release these three posters in large-format canvas, fulfilling Ronald’s original concept, and completing both sets of horizontal and vertical designs. Like the grandmaster himself, these works can finally stand on their own.'

— Wong Kar Wai

一横一直

「《一代宗師》的官方海報是由徐梓竣設計，靈感來自電影裡葉問的一句話：『功夫』兩個字，一橫一豎。

徐梓竣加入澤東才20出頭，參加的第一個劇組就是《一代宗師》。他是少有的全才，歷年來，不少我們的海報及唱片封套都是出自他手，是澤東創作力量的重要一員。

他原來的設計方案是一式兩款，一橫一直。當時的選擇有兩組，共四張。最終因為時間所限，只印了一張作為官方首發海報，於香港首映禮首次亮相。其餘三張，從未面世。值澤東30週年，我們決定將其餘三張以巨幅油畫布印製，還原最初的設計，令一橫一直完整亮相。念念不忘，必有迴響，貫徹 『站到最後』的宗師精神。」

— 王家衛