Peter Moore | ‘Bred’ Nike Air Jordan 1 High OG (1985) | Size 11.5
8,000 - 10,000 USD
NIKE, NIKE AIR JORDAN 1, SIZE 11
Rubber, Leather, Cotton
The sneakers are in excellent condition consistent with age and come with the original box and hangtag, they do not show signs of wear. Minor scuffs on leather.
The lot is sold in the condition it is in at the time of sale. The condition report is provided to assist you with assessing the condition of the lot and is for guidance only. Any reference to condition in the condition report for the lot does not amount to a full description of condition. The images of the lot form part of the condition report for the lot. Certain images of the lot provided online may not accurately reflect the actual condition of the lot. In particular, the online images may represent colors and shades which are different to the lot's actual color and shades. The condition report for the lot may make reference to particular imperfections of the lot but you should note that the lot may have other faults not expressly referred to in the condition report for the lot or shown in the online images of the lot. The condition report may not refer to all faults, restoration, alteration or adaptation. The condition report is a statement of opinion only. For that reason, the condition report is not an alternative to taking your own professional advice regarding the condition of the lot. NOTWITHSTANDING THIS ONLINE CONDITION REPORT OR ANY DISCUSSIONS CONCERNING A LOT, ALL LOTS ARE OFFERED AND SOLD "AS IS" IN ACCORDANCE WITH THE CONDITIONS OF SALE.
The Nike “Air Jordan 1” is one of the most iconic designs in the history of both streetwear and basketball, and is a key part of the origin of the Air Jordan brand for Nike. Designed by Peter Moore, the sneaker has remained an instant classic since its commercial release in 1985.
In 1984, Nike gave Michael Jordan his own signature line of shoes and clothes, which was pivotal in Michael agreeing to sign with Nike. It was the first time the brand did anything like this, and it paved the way for many of the player collaborations we now see. The term “Air Jordan” was coined by Michael Jordan’s agent David Falk. David apparently came up with name because Nike shoes had air in the soles and because, of course, Michael Jordan played basketball in the air.
In terms of the shoe itself, the original Air Jordan 1s were so popular and successful that Nike continued to make new signature Air Jordans each season. This tradition continued beyond Michael’s retirement, and Nike is currently on the Air Jordan 34. From the day it launched, Air Jordans have always represented the pinnacle of sneaker design. The shoes are unmatched when it comes to quality, craftsmanship, materials, innovation, performance, and of course style.
This sneaker in black and red or ‘bred,’ is a retail pair from 1985 in pristine condition, particularly when noting the age of the item. Most notably, it is the pair from the famous ‘Banned’ Nike commercial.
In 1984, Michael Jordan’s black and red shoes (Air Ships) became controversial after the NBA sent a letter to Nike in February of 1985 informing the company that Jordan’s colorful shoes were a violation of the league’s uniformity of uniform clause. Nike responded by creating an ad campaign around Jordan’s ‘banned’ shoes (advertising this particular model), remarking that while “the NBA threw them out of the game, fortunately, the NBA can’t stop you from wearing them.”
The Air Jordan brand was created in the wake of the famous banned Nike ad campaign, and established MJ as the league's leader in shoe style.