Uniting two companies acclaimed for offering the highest peak of luxury, Samsung will partner with Sotheby’s during a historic marquee auction series in New York this November. As world-class works of modern and contemporary art go on view ahead of their auctions, Samsung, the leading TV manufacturer, is debuting the ultimate embodiment of its flagship product line, the monumental 98 inch Samsung Neo QLED TV. Arranged as part of the exhibition, which includes masterful works of art from the Contemporary Art Evening Auction, the Modern Evening Auction, and the premiere of The Now Evening Auction, among others, the ultra-premium Samsung display will showcase digital art and NFTs in their best form, alongside some of the most significant artworks of the 19th, 20th and 21st centuries.