An <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for burlesque theater.<ul><li>Berkshire Poster Company.</li><li>Two sheet.</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> Originally printed in two pieces, this large format advertising poster for theater performances was professionally joined and backed in linen. A vague advertisement, the only clue to its origin is printed to the lower right of the image, "No. 94 Berkshire Poster Co. 136 W 52nd st. N.Y." The work is full of period character, with distinctive 1930s charm and glamour.

Burlesque Theater Advertising Poster

An <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for the airline Air France.<ul><li>Nathan (unknown).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul>

Air France Advertising Poster

A French Les Cafés Jules Ferry <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a>.<ul><li>Georges Nicolitch (born 1922).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> Les Cafés Jules Ferry, based in Marseille, was known for its daily coffee roasting (“torréfaction quotidienne”) and maintained two retail shops on Rue d’Aubagne—one of the city’s historic shopping streets. The poster’s confident typography and upscale aesthetic reflect the café’s ambition to present its products as synonymous with quality, modernity, and urban refinement during a flourishing period for French advertising. Georges Nicolitch, active in the early- to mid-20th century, produced striking posters characterized by elegant figures, sharp silhouettes, and a strong Art Deco sensibility. His designs often balanced glamour with commercial clarity, making his work especially prized among collectors of vintage French advertising.

French Les Cafes Jules Ferry Advertising Poster

French beverage <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for Fiorino Asti <a href="https://www.sothebys.com/en/search?query=Spumante&amp;tab=objects&amp;sortBy=bsp_dotcom_prod_en" rel="noopener noreferrer" target="_blank">Spumante</a>.&nbsp;<ul><li>Jean d'Ylen&nbsp;(French, 1886-1938).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul>

French Fiorino Asti Spumante Alcohol Advertising Poster

An <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for the brand Fonte Meo, circa 1910.<ul><li>Francesco Nonni (Italian, 1885-1976).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> Produced for Fonte Meo natural mineral water of Anagni, near Rome, the poster turns the brand into something refined, stylish and almost mythic. The design is by Francesco Nonni, an artist celebrated for his refined draftsmanship and decorative sensibility.

Italian Fonte Meo Advertising Poster

A <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/travel-&amp;-transportation" rel="noopener noreferrer" target="_blank">travel poster</a> published by ENIT promoting Italy as "The Ideal Land For All Sports" featuring an Art Deco style design by the notable poster artist <a href="https://www.sothebys.com/en/search?query=Cassandre&amp;tab=objects&amp;sortBy=bsp_dotcom_prod_en" rel="noopener noreferrer" target="_blank">A. M. Cassandre</a>.<ul><li>Attributed to A. M. Cassandre (French, 1901-1968).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul>

Italian Ski Travel Advertising Poster

A French <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for the beverage brand Orangina, with artwork by <a href="https://www.sothebys.com/en/search?query=Bernard+Villemot&amp;pfilters.dateRange=upcoming" rel="noopener noreferrer" target="_blank">Bernard Villemot</a>.<ul><li>Bernard Villemot (French, 1911–1989).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> This Orangina Light French advertising poster by the celebrated graphic artist Bernard Villemot showcases the unmistakable elegance and refined minimalism that defined his career. With its bold curves, sun-drenched palette, and fashion-inspired silhouette, the artwork perfectly encapsulates Villemot’s ability to blend sensuality with sophisticated brand identity. The model’s dramatic hat, echoing the shape and color of a glowing orange slice, draws the eye instantly—an iconic visual metaphor for Orangina’s refreshing citrus character. Bernard Villemot (1911–1989) is widely regarded as one of the greatest poster artists of the 20th century. Known for his fluid lines, striking use of negative space, and rich yet controlled colour, Villemot created memorable advertising campaigns for major brands such as Perrier, Bally, Air France, and of course, Orangina.

French Orangina Light Beverage Advertising Poster

A French Maurin Quina alcohol <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> from 1906, by <a href="https://www.sothebys.com/en/search?query=Leonetto+Cappiello&amp;pfilters.dateRange=upcoming" rel="noopener noreferrer" target="_blank">Leonetto Cappiello</a>.<ul><li>Leonetto Cappiello (Italian-French, 1875-1942).</li><li>Linen backed.</li><li>This work is presented unfamed.</li></ul> The devilish pixie was designed in 1906 by Leonetto Cappiello - often called 'the father of modern advertising' because of his innovation in poster design. Perhaps Cappiello's most famous poster with the infamous green fairy imagery commonly associated with absinthe. Maurin Quina went out of production the year this poster was printed and only recently became re-introduced on the French market.

French Maurin Quina Alcohol Advertising Poster

A British <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for <a href="https://www.sothebys.com/en/search?query=Guinness&amp;pfilters.dateRange=past" rel="noopener noreferrer" target="_blank">Guinness</a>.<ul><li>Rodney Peppé (British, 1934-2022).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> Before Rodney Peppé found success as a children's book illustrator, his recognizable stylistic charm found an apt home in Guinness's witty Goodness! Guinness! series.

British Guinness Advertising Poster

An Italian <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for alcohol brand <a href="https://www.sothebys.com/en/search?query=Campari&amp;tab=objects&amp;sortBy=bsp_dotcom_prod_en" rel="noopener noreferrer" target="_blank">Campari</a>, founded in Milan in 1860 by Gaspare Campari.<ul><li>Franz Marangolo (Italian, 1912-1995).</li><li>Originally printed in two pieces.</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> By 1920, the first of the iconic Campari cocktails were invented, and the same year, Campari began to incorporate art and design into their brand, working with some of the most celebrated poster designers of the day.

Italian Campari Soda Alcohol Advertising Poster

An Italian <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/travel-&amp;-transportation" rel="noopener noreferrer" target="_blank">travel poster</a> commissioned by ENIT, the Italian Government Tourist Board.<ul><li>Marcello Dudovich (Italian, 1878-1962).</li><li>Marcello Nizzoli (Italian, 1887-1969).</li><li>Produced to promote the fashionable seaside resort of Lido di Venezia.</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> Featuring a woman in a bathing suit gazing toward the iconic skyline of Venice, the poster blends glamour and sophistication with bold color and geometric design. It captures both the allure of beachside leisure and the timeless beauty of Venice, reflecting the elegance and optimism of the interwar travel era. Dudovich was a master of Italian poster art known for his refined, decorative style, while Nizzoli, later famed for his industrial designs at Olivetti, brought a modernist edge. Together, they created a visual icon of Jet Age tourism and Italian graphic excellence.

Italian Venice Venezia Lido ENIT Travel Advertising Poster

A French Cachou Lajaunie advertising poster featuring a design by poster artist Leonetto Cappiello.<ul><li>Leonetto Cappiello (French, 1875-1942).</li><li>A fabulously dressed lady smokes while holding aloft her Cachou Laujaunie breath fresheners.</li><li>Paper backed with linen.</li><li>This work is presented unframed.</li></ul> Cachou Laujaunie was created in 1880 by a pharmacist from Toulouse, France, Mr. Leon Lajaunieo to promote fresh breath and dental health. After more than a century of existence, the recipe developed by Leon Lajaunie is still the same. Leonetto Cappiello was an Italian and French poster art designer and painter, primarily known for his work in Paris. He is often referred to as "the father of modern advertising" due to his innovative approach to poster design. Cappiello was born on April 9, 1875, in Livorno, Italy. He later moved to Paris, which was the center of the art world at the time. Cappiello's unique style revolutionized the field of advertising by incorporating bold colors, simplified forms and humorous or striking imagery. His posters captured the attention of the public and effectively promoted various products, making him a sought-after designer during his time. Throughout his career, Cappiello created a significant number of iconic posters for various industries, including food and beverages, entertainment and travel. His distinct style and ability to convey messages in a simple yet compelling manner made him one of the most influential poster artists of his era.

French Cachou Lajaunie Advertising Poster

A French <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for <a href="https://www.sothebys.com/en/search?query=theatre+dombres&amp;pfilters.dateRange=past" rel="noopener noreferrer" target="_blank">Théâtre d’Ombres.</a><ul><li>Georges Redon (French, 1869-1943).</li><li>Imprimerie Chaix.</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> This exceptionally important poster from the late 19th century was designed by George Redon for the Chinese shadows theater in Paris. Georges Melies played shadows in this theater before he started making films a few years later.

French Théâtre d’Ombres Advertising Poster

Large rare Italian advertising poster for Bitter Campari.<ul><li>Marcello Nizzoli&nbsp;(Italian).</li><li>Four pieces, unframed and linen backed.</li></ul>

Bitter Campari Italian Advertising Poster

A British <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for Shell lubrication.<ul><li>Robert Buhler (Swiss, 1919-1980).</li><li>Unfolded.</li><li>Linen backed</li><li>This work is presented unframed.</li></ul>

British For High Performance Shell Lubrication Advertising Poster

French advertising poster for Relsky Vodka.<ul><li>Leonetto Cappiello (French, 1875-1942).</li><li>Linen-backed paper.</li></ul>

Relsky Vodka French Advertising Poster

A French <a href="https://www.sothebys.com/en/buy/luxury/collectibles/vintage-poster/brand-&amp;-advertising" rel="noopener noreferrer" target="_blank">advertising poster</a> for <a href="https://www.sothebys.com/en/search?query=Longines&amp;pfilters.dateRange=past" rel="noopener noreferrer" target="_blank">Longines</a> by <a href="https://www.sothebys.com/en/search?query=Leonetto+Cappiello&amp;pfilters.dateRange=upcoming" rel="noopener noreferrer" target="_blank">Leonetto Cappiello</a>.<ul><li>Leonetto Cappiello (French, 1875-1942).</li><li>Linen backed.</li><li>This work is presented unframed.</li></ul> The design features a winged figure holding a pocket watch against a deep blue ground, with the elegant Longines name below. Dramatic, refined and beautifully balanced, it is a superb example of early 20th-century luxury advertising. Founded in Switzerland in 1832, Longines became internationally renowned for precision timekeeping, elegant watches and its winged hourglass trademark. This poster reflects the prestige of the brand at a time when illustrated advertising was central to creating modern commercial identity. The winged figure perfectly suggests accuracy, speed and elegance. Leonetto Cappiello is often regarded as one of the fathers of modern advertising poster design. His posters used bold figures, strong silhouettes and vivid contrasts to make brands instantly memorable.

French Longines Advertising Poster

Large American advertising poster for Circus Trapez.<ul><li>Depiction of trapeze acrobats against a bold yellow background.</li><li>US 6 sheet type.</li><li>Linen backed.</li></ul>

Circus Trapez Large Advertising Poster

Art Deco travel advertising poster for Brides-les-Bains, the Savoie region of southeastern France, 1929.<ul><li>Léon Benigni (French, 1892–1948).</li><li>Created by the French railway, P.L.M. for Paris, Lyon, Mediterranee, three train hubs which were the main departure points for rail travel in France during the 1920s and into the 1930s.</li><li>Poster touting Brides-les-Bains being the station of the elegant woman.</li><li>Linen backed, rolled and unframed.</li></ul>

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