Rolex

Every Rolex has a story, and there is no Rolex with more stories than the GMT-Master. It was a watch born to fly, an icon of the jet-age. The first Rolex GMT-Master was designed in concert with Pan American World Airways who was entering the world’s first commercial jet-liner into service in the 1950s, and whose pilots needed a way to tell time at destination, and place of origin, simultaneously. Rolex’s answer was the signature red and blue 24-hour bezel, and a 24 hour hand, which was an elegantly simple solution to a complex issue. The GMT-Master quickly became the preferred watch of pilots and jet-setters alike and is still referred to by Rolex as ‘The Cosmopolitan Watch’.  

Many collectors regard the present example, a second-generation reference 1675, as the quintessential watch in the GMT-Master line. Its iconic red and blue aluminum bezel, affectionately known as the Pepsi, along with its matte black dial, exude both elegance and sportiness.