Nike

In 2007 Nike released a two-part SB Dunk Pack commemorating Joe Strummer, lead singer and guitarist for famed English rock band The Clash, through the story of the frontman's iconic 1966 Fender Telecaster.  

Strummer personalized his Telecaster by covering the sunburst wood finish with grey and black paint. With time and wear, the paint began to fade and the original finish was exposed. The seasoned look and story made his Fender notable in music history.

Nike designed the ‘Before’ and the ‘After’ to represent the Fender Telecaster from its first appearance with Strummer through to its final distressed finish. ‘Before’ features a multicolored suede and leather upper with black, browns and creams and a white leather toe, inspired by the white acrylics on Fender guitars. ‘After’ is representative of the heavily used instrument, using dark suede and distressed leather to give the Dunk a worn look and tell the story of a rockstar and his beloved guitar.