Prada: Tools of Memory

Prada: Tools of Memory

Bidding Opens:

Bidding Opens:

Prada: Tools of Memory

Bidding Opens:

Bidding Opens:

2 October 2020 • 1:00 PM GMT • Milan

Please note that as of August 1st 2020, Overhead Premium, a fee payable by all auction buyers in our global salerooms and online sales, will be charged at 1% of the hammer price plus any applicable local taxes. It is an allocation of the overhead costs relating to our facilities, property handling and other administrative expenses. This fee and our Buyer’s Premium rates exclude local taxes and any applicable artist’s resale right.

Prada x Sotheby’s “Tools of Memory” celebrates the importance of design across art and fashion today. Prada’s universe of understated luxury and transformative fashion will be showcased through an auction of Fall/Winter 2020 fashion items, photographic prints, show invitations and pieces drawn from the runway décor. The garments are one-of-a-kind, worn by models during each fashion show, immortalizing the backstage process and on-stage performance. “Tools of Memory” honours Miuccia Prada’s unique position within the house of Prada, in which she redefined the world of fashion through design, art, architecture and how we understand luxury today.  

Proceeds generated will be donated to benefit UNESCO educational projects, expanding inclusion in education for vulnerable populations across the globe.

Details of items will be unveiled over the coming months. For more information, visit





For assistance with bidding and registration, please contact | Assistenza per la registrazione all'asta: 

IT +39 02 29500239

UK +44 (0)207 293 5000

US +1 212 606 7000

HK +852 2524 8121

For all enquiries please contact | Per ulteriori informazioni riguardo all'asta, si prega di contattare:

Sara Miconi




+39 02 2950 0201


Julie Noble


Senior Project Manager

+44 20 7293 5392


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