Reebok

In 2002, Reebok partnered with rapper and business mogul Jay-Z, signing him to a multi-year endorsement deal, and giving Jay-Z his own signature apparel and sneaker line. The first and most memorable release was the S. Carter, a low-top inspired by the Gucci 84 tennis sneaker. 

This pair is a custom version of the Gucci inspired sneaker and was designed in honor of rapper Eminem’s record label, Shady Records. Featuring an all white colorway, the super clean design is personalized with a ‘Shady Records’ logo embroidered in White on the lateral heel. 

• Reebok S. Carter 'Shady Records.'
• Style name: S. Carter
• Colorway: White / Sheer Grey
• This item is final sale and is not eligible for return.