HEUER

• cal. 12 automatic nickel-plated lever movement, 17 jewels, mono-metallic compensation balance • matte black dial, applied baton indexes with white luminescent indexes, two white recessed engine-turned subsidiary dials for 30-minute and 12-hour registers, outer minute track with 1/5 seconds divisions, luminescent baton hands • stainless steel tonneau case, bezel calibrated for 400 units, pushers to the band, crown at 9 • dial, case and movement signed

The movement is running and chronograph function working at time of cataloguing, however it was not tested for the accuracy of time or duration of the power reserve and may need service at the buyer's discretion. Please note that Sotheby's does not guarantee the future working of the movement. Dial and hands in good condition, hand setting functional and date Is advancing. Case with scratches and scuffs throughout denting to the bezel at 170 and 90, marking to the case back, scratch across case back and to the bottom left hand lug. crown does not sit flush to the band.
"In response to your inquiry, we are pleased to provide you with a general report of the condition of the property described above. All dimensions in catalogue descriptions are approximate. Condition reports may not specify mechanical replacements or imperfections to the movement, case, dial, pendulum, separate base(s) or dome. Watches in water-resistant cases have been opened to examine movements but no warranties are made that the watches are currently water-resistant. Please note that we do not guarantee the authenticity of any individual component parts, such as wheels, hands, crowns, crystals, screws, bracelets and leather bands, since subsequent repairs and restoration work may have resulted in the replacement of original parts. Since we are not professional conservators or restorers, we urge you to consult with a restorer or conservator of your choice who will be better able to provide a detailed, professional report. Prospective buyers should inspect each lot to satisfy themselves as to condition and must understand that any statement made by Sotheby's is merely a subjective, qualified opinion. Prospective buyers should also refer to any Important Notices regarding this sale, which are printed in the Sale Catalogue. In particular, please note it is the purchaser's responsibility to comply with any applicable import and export matters, particularly in relation to lots incorporating materials from endangered species.NOTWITHSTANDING THIS REPORT OR ANY DISCUSSIONS CONCERNING A LOT, ALL LOTS ARE OFFERED AND SOLD AS IS" IN ACCORDANCE WITH THE CONDITIONS OF BUSINESS PRINTED IN THE SALE CATALOGUE."

**Please be advised that bands made of materials derived from endangered or otherwise protected species (i.e. alligator and crocodile) are not sold with the watches and are for display purposes only. We reserve the right to remove these bands prior to shipping."

In 1972, as part a promotional campaign, Brown & Williamson Tobacco Company offered clients the opportunity to buy Heuer's iconic Autavia Chronograph for only $88, a saving of nearly $170 on the retail price then.  All the customer had to do was provide proof of purchase of a Carton of the company's 'Viceroy' cigarettes. The watch, already made famous in the motorsport world as the chosen chronograph worn by the likes of Jo Siffert, Gilles Villeneuve, Clay Regazzoni and Derek Bell, was now much more affordable. The promotion, naturally, proved phenomenally popular.  Such, indeed, was its popularity that Heuer struggled to match production with demand.

To compliment the promotion, the Autavias provided by Heuer had certain distinguishing features in keeping with the Viceroy brand, thus the 'Viceroy' Autavia was born. The hands were fitted with red inserts and red tips, the applied indexes too, were accentuated with white inserts and red painted hour markers adjoined the white outer minute track.  Further to this, the subsidiary 12-hour register was calibrated with all 12 hours, rather than the usual four; 12, 3, 6 and 9.  The present lot is superb example of the the Viceroy model.