- Andy Warhol
- Kellogg's Cornflakes [Los Angeles Type]
silkscreen ink on plywood
Paul Hernendez, Los Angeles
Neil Rhodes, Washington, D.C.
Sotheby's New York, November 18, 1999, Lot 295
Acquired by the present owner from the above
For the 1970 retrospective of Warhol's work at the Pasadena Art Museum, John Coplans suggested that Warhol make a set of 100 Brillo Soap Pad boxes based on his 1964 box. The entire set has remained in the museum's collection (now known as the Norton Simon Museum). At the same time, Betty Asher suggested a set for the Los Angeles County Museum of Art. Using the same silkscreen printer as for the Brillo Soap Pad boxes, Warhol produced a set of 100 Kellogg's Cornflakes boxes for LACMA. In both cases, the boxes were made a few inches larger to differentiate them from the 1964 versions.
Mrs. Asher was a collector and the assistant to curator Maurice Tuchman, as well as a member of the Contemporary Art Council whose mission was to bring new art to LACMA. The full set of boxes was included in the 1972 - 1973 show that inaugurated LACMA's contemporary galleries and celebrated the work of the Contemporary Art Council.
The Los Angeles County Museum of Art retains fifty-seven of the 1970 Kellogg's Cornflakes boxes in their collection. Another ten boxes, including the present work, are known to be in collections outside of the museum.