GENEVA – Since its introduction in 1983, Swatch has sold hundreds of millions of watches. Fun and funky and made of plastic, the watches were celebrated for being frivolous and affordable – but they also saved an entire national industry. A cultural phenomenon and a canvas for collaborations with artists, Swatch continues to delight with its innovative designs and creative collaborations with artists.

LAUNCH SLIDESHOW


珍貴名錶

10 November 2015 | Geneva