NEW YORK - Alongside the historic and groundbreaking Art of the Automobile auction on 21 September, Sotheby’s Watch Department will be introducing clients to “The Speed of Time,” an online modern men’s watch shop that will include items from $5,000 to $400,000 spanning select brands. The watches are available for immediate sale, whether you check out the items in person at our pop-up shop, or you decide to do your shopping digitally. The curated selection will feature watches that draw on the inspiration of the automobile, from design elements to technical achievements.

F.P. JOURNE's Limited Edition Platinum Chronograph Wristwatch with 100th of a Second Register No 360-CT Black Label Centigraphe Souverain Circa 2012

“The Speed of Time” features a variety of watches including a platinum Black Label F.P. Journe Centigraphe, an exclusive piece made for the New York F.P.Journe Boutique. The watch screams motorcars with a complex dial that echoes that of a mid-century dashboard, and exalts modern technology in the watch’s ability to time down to the 1/100th of a second. A technological marvel, the limited edition watch is further enhanced by the exclusive platinum case coupled with the special black dial.

Girard Perregaux's Platinum Perpetual Calendar Chronograph Tourbillon Wristwatch with Three Gold Bridges and Moon Phases Reference 99190, Tribute to Enzo Ferrari Made in 2005

The lead lot of the Art of the Automobile sale is the 1964 Ferrari LM 250 (estimate $12-15 million). The car, which is presently parked in the lobby of Sotheby’s New York, is exceedingly rare and is one of only 32 such models ever built. The Swiss have complemented this masterpiece of Italian design and engineering with the Girard-Perregaux, a beautiful tribute to Enzo Ferrari. The massive platinum case watch contains the caliber GP 9982 with the trademark Three Golden Bridges tourbillon and perpetual calendar and chronograph. The watch was originally created in 2003 to mark the ten-year anniversary of the collaboration between Ferrari and Girard-Perregaux.

Patek Philippe, A Lot of Four Platinum and Enamel Wristwatch with Year of the Dog Motif Reference 5076P-025/026/027/028/ Circa 2007

For the less sport inclined, there is a phenomenal set of four cloisonné enamel wristwatches by Patek Philippe which would complement the eye-popping 1938 Talbot-Lago on the Concours d’Elegance. This set of wristwatches utilizes a centuries-old art form that involves laying down thin gold wires and applying enamel layers between them, each applied and fired multiple times to create vibrant colors and translucent details. Cloisonné enamel watches combine the distinction of world-class art and technology, making them some of the most collectible timepieces in the world.

 Watches and cars have been intrinsically linked throughout history. Whether it is a 1920s ‘driver’s’ asymmetrical watch and a 1936 Delahaye Type 135, or a 1960s chronograph with tachometer and a 1970 Plymouth Superbird, watches and cars have been inspired by similar design cues and each are marvels of technical achievement. Join Sotheby’s and RM Auctions for a wonderful collaboration of style and substance at “The Speed of Time” pop-up shop, and discover our new e-commerce website.