LONDON - Isabelle Paagman, Sotheby’s Senior Director and Specialist in Contemporary Art, answers five key questions about Frieze Week.

The first few weeks of October see London taken over by Contemporary art – is there any particular event that you look forward to?
Bharti Kher’s solo exhibition at Parasol Unit is a must see, also
David Roberts in conversation, 12 October in the VIP Room at Frieze London.


Bharti Kher's The skin speaks a language not its own, 2006. Private collection, Switzerland. Photography: Bartholomew/Netphotograph. © Bharti Kher.

What’s your advice for a first time visitor to London during this busy time?
Instead of the Underground take a ‘Boris’ Bike’ to get around!
Do you think the advent of Frieze Masters this year will introduce a new group of collectors to Contemporary art (and Contemporary collectors to other areas of collecting)?
Undoubtedly, and vice versa. That is what is what being a collector is all about: being introduced to new things and falling in love.


Thomas Schütte's Bert. Photo: Gino Bühler. © DACS 2012.

Aside from major events such as Frieze, PAD and the Serpentine exhibition, are there any fringe events that you are looking forward to?
Yes, there are some exciting ones this year: Saatchi’s The Future Can Wait, which runs from 9 to 14 October; and Alter at Vegas Gallery – an exhibition of some of London’s best unrepresented artists. It runs from 10 October to 3 November.
What’s the best way to navigate the multitude of events and exhibits that will be taking place?
The must-sees are Frieze, Frieze Masters and PAD, and if you manage to squeeze in a few galleries, I would pick one area of London to explore and stick to it.